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Tuesday, October 2 • 14:00 - 14:30
A study of the media asset management system field selection based on copyrighted material collection

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Media Asset Management has entered a digital era. With the increasing need for a new media ecology for content, media organizations are bound to use a large amount of third party content in operation. Since the copyright awareness of media and users has been developed, the days of "the free lunch" are gone. Under this context, media asset management urgently requires the introduction of third party content management. This essay, starting from field setting, analyzed the shortcomings of the current media asset management system on copyrighted material based on the focuses on copyright information and fine management of copyrighted material collection. By combining SMG Copyright Asset Center’s practical experience of establishing the source sharing platform, the essay studied the need for field setting of media asset management system based on copyrighted material collection in the aspects of copyrighted material’s basic information, copyright information, resource information and file information, thus providing references for the establishment of media asset management system based on third party content management in the future.

avatar for David Larsen

David Larsen

Managing Director, Africa Media Online
David Larsen is Managing Director of Africa Media Online (AMO). Once a journalist and photographer David founded AMO in 2000 with the vision of enabling Africans to tell Africa’s story. AMO enables Africans to tell Africa's story by creating a digital trade route for African media... Read More →

avatar for Fang Han

Fang Han

Shanghai Audio-Visual Archives, Shanghai Media Group
Han Fang is an Acquisition Manager of Copyright Content Acquisition Department at the Copyright Assents Centre of Shanghai Media Group.

Tuesday October 2, 2018 14:00 - 14:30 GMT
Main Hall / Auditorium Department of Economics, University of Ghana, Legon

Attendees (4)